For questions or requests for advertising, please contact:
For questions or requests for advertising, please contact:
The leaders are an exclusive magazine that inspires Danish leaders and decision makers to get even better at work. The magazine’s readers are strong and influential executives of all levels, and they are employed in both the private and public sectors.
The magazine leaders will inspire, challenge and fascinate their readers who judge the magazine to have a high degree of credibility. A well-known chief executive usually adorns the front page, and news, attitudes and trend stories ensure that readers want to spend time reading the magazine.
The latest reader survey shows that the magazine has many high-frequency readers and that a majority uses at least 30 minutes for each number. At the same time, the reader survey helps to ensure that layout and editorial content are regularly adjusted in dialogue with readers. Emphasis is placed on well-written articles and a strong image page that works with the country’s best photographers. This gives readers a contemporary and well-edited product.
The magazine Leaders is published by the Leaders, which is an interest organization with a vision of being the leader’s preferred organization. The organization is one of the few interest groups that grow in membership.
|1/4 page (wide)||DKK 18 500||W: 179 x H: 58 mm|
|1/4 page (tall)||DKK 18 500||W: 41 x H: 235 mm|
|1/2 page (wide)||DKK 24 600||W: 179 x H: 116 mm|
|1/2 page (tall)||DKK 24 600||W: 86 x H: 235 mm|
|1/1 page*||DKK 36 000||W: 210 x H: 275 mm||+ 3 mm|
|Page 2*||DKK 38 000||W: 210 x H: 275 mm||+ 3 mm|
|Double page spread*||DKK 53 600||W: 420 x H: 275 mm||+ 3 mm|
|Back cover*||DKK 52 500||W: 210 x H: 235 mm||+ 3 mm|
Special Location: + 15%
All prices are incl. colors.
It is possible to send direct mails, brochures, invitations, catalogs, etc. through the magazine. This can be done in the entire magazine’s storage or via a small portion of the magazine’s storage. Please contact DG Media for offers.
For advertising and media agencies 3% material refund is granted for delivery of finished material. In addition, 2% information and security is provided to media agencies that are eligible for compensation, see the list of Creativity & Communication.
Editions: 2 times a year
Distribution: Membership magazine
Source: Gallup / Index DK 1.st half of 2017
Lederne.dk is the website of the Lederne interest organization. Here they can 110,000 members get legal advice and sparring in relation to employment conditions and working conditions, as well as read news relevant to managers. The page also contains information about courses and conferences, Leaders’ A-box, management networks, and more. There is the possibility to place banner ads on the front page of the website.
There is the possibility to place banner ads on the front page of the website, which has 100,000 page views averages each month.
Page views: 100.000
Avg. traffic numbers per month
The Magazine Leaders are advertised annually with the Newsletter from the Leaders, which is sent to approximately 94,500 members of the Leaders twice a month. This brings news and relevant information to the managers. New from Leaders has an opening rate of almost 40%, and it makes the newsletter one of Denmark’s most effective online
|Text ad||DKK 17 900||Heading (max 30 estimates), text (max 300 estimates) & link||Per send out|
|Article ad||DKK 14 900||W: 800 x H: 150 px||Per send out|
|Spot ad||DKK 8 900||W: 560 x H: 370 px||Per send out|
|Job link||DKK 3 900||Headline, deadline and logo||Per send out|
Materiale til bannerannoncering skal leveres som JPG og må maks. være 100 KB.
Til alle typer bannerannoncer skal der medsendes en URL-adresse.
Logo til joblink skal være i formatet B: 100 x H: 60 px og skal leveres som JPG.
Materialet kan sendes til DG Media på email@example.com (maks. 20 MB) eller ftp-server.
|No.||Order deadline||Material deadline||Distribution|
|1||8. January||10. January||15. January|
|2||22. January||24. January||29. January|
|3||5. February||7. February||12. February|
|4||19. February||21. February||26. February|
|5||5. March||7. March||12. March|
|6||19. March||21. March||26. March|
|7||2. April||4. April||9. April|
|8||16. April||16. April||23. April|
|9||30. April||2. May||7. May|
|10||14. May||16. May||21. May|
|11||28. May||28. May||4. June|
|12||11. June||13. June||18. June|
|13||6. August||8. August||13. August|
|14||20. August||22. August||27. August|
|15||3. September||5. September||10. September|
|16||17. September||19. September||24. September|
|17||1. October||3. October||8. October|
|18||15. October||17. October||22. October|
|19||29. October||31. October||5. November|
|20||12. November||14. November||19. November|
|21||19. November||21. November||28. November|
|22||26. November||28. November||3. December|
Recipients: ca. 94.500
Opening rate: ca. 40%
Distribution: 2 times a month
Virksom is an organization and a-box for self-employed and part of the Leederne family. Here are both start-up entrepreneurs, small and medium-sized businesses and single-person companies to find among the members.
In Virksom’s newsletter you have the opportunity to hit approx. 6,000 self-employed and entrepreneurs directly in their inbox. New from Virksom is published every 3 weeks and has an average opening rate of 44.5%.
|Article ad||DKK 2 500||W: 800 x H: 150 px||Per send out|
|Spot ad||DKK 1 700||W: 560 x H: 370 px||Per send out|
|1||7. January||9. January|
|2||28. January||30. January|
|3||18. February||20. February|
|4||11. March||13. March|
|5||1. April||3. April|
|6||22. April||24. April|
|7||13. May||15. May|
|8||3. June||5. June|
|9||24. June||26. June|
|10||19. August||21. August|
|11||9. September||11. September|
|12||31. August||2. September|
|14||21. September||23. September|
|15||11. November||13. November|
|16||2. December||4. December|
Recipients : ca. 6.000
Distribution: Every third week